Authentic Selling & Closing Skills

Today, patients have a savvy sense about how their treatment is being presented. These days, be it at the car dealership or plastic surgeon’s office, no one wants to be “sold”!

Eliminate the stigma of “hard selling” your dentistry. Your entire team can learn techniques that translate to your patients as: “Your passionate dedication to educating and guiding them to choose quality dentistry for a lifetime of dental health”.

WHAT IS AUTHENTIC SELLING?

It is a modern day value more than it is a technique. It continually reminds the presenter to speak from the heart, and experience while educating and presenting needed treatment options to the patient. It also provides techniques that ensure respectful guidelines while presenting payment options, cancellation policies and other business standards that should be in place to protect your practices’' bottom line. Historically, many of these topics bring forth with them a negative connotation, thus making team members uncomfortable to discuss them and patients offended to hear them. Authentic Selling will now allow you and your team to confidently and consistently impress your patients, schedule their needed dentistry and create trusting, authentic relationships! Avoid forever the haphazardness that can sometimes occur during treatment presentations. In this seminar, we will lay out a step-by-step guide to making case presentations smooth and consistent. Learn how to consistently gain the patients acceptance for needed dental treatment. The Patient Financial Arrangement Options Form for ease in case presentations is included with this seminar.

A FULL DAY SEMINAR